Marketing via the medium of web has brought the necessary change in the society. This method of marketing has evolved in the recent past and it has become quite evident that marketing plays an active role in spread up of information. The social media network is one of the popular means of transpiring information among people.
For instance a company launches a new smart phone in the market, then that company can get active response and feedbacks from the customers at the social media networks. Also if it has to popularize it`s product, then it can be used as popular medium to market the product. More the marketing of product is done, more will be the sales secured for that product. It means larger the number of product sale will be there. So web marketing plays huge role in deciding the fate of a product.